Monday, August 22, 2011
Cpit OUTPUT - research week presentations - day 1
CPIT's annual research week convenes from 22nd to 26th August. I am unable to attend all sessions due to other meetings and commitments but have diaried all the sessions I am able to get to.
The morning began with several sessions mainly from the School of Nursing I would have liked to be at several sessions presenting on their learnings with regards to dealing with earthquake impacts.
However, did manage to attend the lunch time session showcasing student research through short 3 minute kucha type presentations. Students were from the School of Broadcasting and the School of Business. All provided impressive presentations and interesting topics.
Zoe introduced the local student radio station C96 that caters to children as there is a large gap in the local market. Especially important for Canterbury as everyone deals with the challenges involved with recovering from the Canterbury earthquakes.
Rowan presented on Why is Trade Aid important? online survey of enews subscribers, interviews with managers and volunteers. Study showed ethical food purchasers are interested in taste, quality and brand. Stories - used presently to market trade aid products - may not be effective, due to competition in the market.
Will focused on American and NZ lack of local content for sports broadcasting. One limitation has been copyright for important events by large broadcasters, leading to small local stations not being able to provide local commentary.
Shani did a study about developing new stories and the importance to keep redevelopment of these stories. Found many strategies useful to keep stories 'alive', pertinent and engaging to readers.
Eugeny Karchevskiy presented on a brand benchmarking project involving Canterbury Coast Sport Trust - promoting sport with in the Canterbury community. Currently the overall brand is challenged due to there being 4 offshoots of the brand along with many offshoots.
Jacob Bateman reported on project to improve lost and found property, pay sheet processing of accident reporting. developed a template (using interviews and time study metrics) that may be useful for assisting the process of improving organisational practice.
Also presenting with the short format were two staff , Jo and Gareth from Recreation.
Jo Straker spoke on an aspect of her PhD, on unearthing the outdoors in outdoor education. Based on interviews with outdoor educators. often difficult to articulate what is learnt during outdoor education. Where you learn,influences what you learn and there is a need to encourage all people to learn from living.
Gareth Wheeler used an audio visual - powerpoint and music with a handout for his presentation on 'living the dream' in the NZ sea kayaking industry. Interviewed students on why they wanted to get in and what happens after the graduate. Many do not continue in the industry due to the it 'being a young person's game'.
3 Prizes were provided for best student presentations.
This evening, the event is officially launched by our CEO along with a 'keynote' on 'The science and art of chocolate'. Lots more presentations over the next few days to look forward to.